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Nail Care Market: Impact of Salon Services and At-Home Nail Care Trends

Nail Care Market Overview:

Jadhavar Business Intelligence is a Business Consultancy Firm that has published a detailed analysis of the “Nail Care Market”. The report includes key business insights, demand analysis, pricing analysis, and competitive landscape. The analysis in the report provides an in-depth aspect at the current status of the Nail Care Market.

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Nail Care Market Scope and Methodology:

The Nail Care Market requires a mix of both qualitative and quantitative research methods. Nail Care Market information is gathered through different research methods including expert advice, primary and secondary research, both qualitative and quantitative. Primary research gathers important data from interviews, surveys, questionnaires, and input from industry experts, customers and other sources either in person or over the phone.

The report provides in-depth analysis on different strategies used by leading companies, such as partnerships, mergers, acquisitions, and collaborations. The report conducted a SWOT analysis to evaluate the company's market position through identifying its strengths, weaknesses, opportunities, and threats. Analytical techniques, such as examining investment returns, conducting a feasibility study, and using Porter's five forces analysis, were employed to assess the Nail Care Market. The bottom-up approach was used to determine the global and regional Nail Care Market sizes.

Nail Care Market Regional Insights:

The Nail Care Market report is segmented into various key countries. Countries such as North America (United States, Canada, Mexico), Europe (United Kingdom, Germany, France, Spain, Italy, Rest of Europe), Asia Pacific (China, India, Japan, Australia, South Korea, ASEAN countries, other APAC countries), South America (Brazil), and the Middle East and Africa.

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Nail Care Market Segmentation:

According to Product Category,

The market is divided into segments according to product type: Nail Polish, Top & Base Coats, Nail Polish Remover, Cuticle Care, and Others. In 2024, the Nail Polish category led the Nail Care Market, representing 71% of the overall market share. This supremacy was fueled by a notable consumer inclination towards colored nail polish, particularly among women between 18 and 24 years old. Nail polish provided versatility for both professional salons and home users, making it the top choice product. Consumers' top choices for nail polish brands were OPI, Essie, Sally Hansen, and Revlon. Fashion trends, seasonal color schemes, and improvements in gel formulas have reinforced its leading status in the Nail Care Market.

Through Distribution Channel,

The market is segmented into Online and Offline based on the Distribution Channel. In 2024, the Offline segment led the Nail Care Market, representing 69.22% of the total market share. The leadership is propelled by salons, specialized beauty stores, and supermarkets, which offer the broadest product selection, diverse personalized services, and maintain a robust presence in the retail sector. Shoppers prefer to purchase items in brick-and-mortar stores to experience the actual product quality, various color variations, and surface textures before deciding to buy. Regular clients for professional services continue to be attracted to nail salons, boosting offline sales. Moreover, the advertising campaigns and combined deals on items at brick-and-mortar shops result in a higher customer turnout. The offline channel offered the benefit of instant product availability and expert guidance, making it the primary revenue source in the Nail Care Market.

Nail Care Market Key Players:

Coty Inc.

Estée Lauder Companies

L’Oréal S.A.

Shiseido Company, Limited

Avon Products, Inc.

Revlon, Inc.

OPI Products,

Colorbar Cosmetics

Sally Hansen

American International Industries

Barielle Ltd.

Creative Nail Design (CND)

Deborah Lippmann

China Glaze International

Nails.INC

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Key questions answered in the Nail Care Market are:

What is Nail Care Market?

What is the growth rate of the Nail Care Market?

Which are the factors expected to drive the Nail Care Market growth?

What are the upcoming opportunities and trends for the Nail Care Market?

Who are the leading companies and what are their portfolios in Nail Care Market?

What are the recent industry trends that can be implemented to generate additional revenue streams for the Nail Care Market?

Who are the key players in the Nail Care Market?

What are the different segments of the Nail Care Market?

Which is the fastest growing region in the Nail Care Market?

What growth strategies are the players considering to increase their presence in Nail Care Market?

What is the CAGR at which the Nail Care Market will grow during the forecast period?

What segments are covered in the Nail Care Market?

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Key Offerings:

Past Market Size and Competitive Landscape

Past Pricing and price curve by region

Market Size, Share, Size & Forecast by different segment

Market Dynamics – Growth Drivers, Restraints, Opportunities, and Key Trends by Region

Market Segmentation – A detailed analysis by segment with their sub-segments and Region

Competitive Landscape – Profiles of selected key players by region from a strategic perspective

Competitive landscape – Market Leaders, Market Followers, Regional player

Competitive benchmarking of key players by region

PESTLE Analysis

PORTER’s analysis

Value chain and supply chain analysis

Legal Aspects of Business by Region

Lucrative business opportunities with SWOT analysis

Recommendations

About Jadhavar Business Intelligence:

At Jadhavar Business Intelligence Pvt. Ltd., we believe growth is a collaborative journey. As a leading business consulting and market research company, empowering businesses with data-driven insights, strategic advisory, and investment facilitation. Founded in Pune and rooted in the 30-year legacy of the Jadhavar Group (established in 1995), we empower SMEs, MNCs, startups, NGOs, and educational institutions with data-driven strategies, mentorship, and investment networks to unlock their full potential.

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