Italy Electric Scooter Market Size & Insights
The Italy Electric Scooter Market size was valued at around USD 56.29 million in 2024 and is projected to reach USD 598 million by 2030. Along with this, the market is estimated to grow at a CAGR of around 48.27% during the forecast period, i.e., 2025-30. The Italian electric Scooter Industry growth is due to the low carbon emissions, increasing penetration of sharing fleet mobility & rental services, growing investments in the development of the electric ecosystem, government support, increasing integration of AI, ML, Cloud, etc., advancements in batteries, and others.
What are the Key Driver in the Italy Electric Scooter Market??
Increasing Investment in Electric Infrastructure & Ecosystem Drives the Growth – The support of the Italian government and the EU authorities has increased lately in the market to attain carbon neutrality and zero emissions by 2050, for effective management of traffic, to conserve depleting fossil fuels, reduce pollution & carbon footprint, focus on public health, and offer quality of life to the citizens.
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What are the Key Segments in the Italy Electric Scooter Market?
The Italy Electric Scooter is categorized into notable segments, which help in understanding the structure, dynamics, and opportunities within the market. These segments are typically based on:
By Product Type
- Off-Road Electric Scooters
- Self-Balancing Electric Scooters
- Seated Electric Scooters
- Others (Cargo, Kids’ Electric Scooters, etc.)
By Battery Type
- Lithium-Ion Battery
- Sealed Lead Acid Battery
- Nickel Metal Hydride Battery
- Others
Based on battery type, the lithium-ion battery holds the largest market share, around 57%.
By Motor Power
- <250W
- 250W–500W
- 500W–1,000W
- 1,000W
By Usage/Application
- Commuter Units
- Recreational
- Logistics
- Sharing Fleets
- Others (Campus, Industrial Sites, etc.)
By Distribution Channel
- Retail Offline
- Electronics Stores
- Specialty Stores
- Hypermarkets/Supermarkets
- Department Stores
- Others
- Retail E-Commerce
- Brand Websites
- Third-Party Platforms
By End-User
- Individual
- Commercial (Sharing, Rentals, Delivery, Corporate)
Individual holds the largest market share of about 59%.
Who are the Key Players in Italy Electric Scooter Market?
- Askoll EVA S.p.A.
- Ducati Urban e-Mobility
- Nilox (Esprinet Group)
- Segway-Ninebot Italy
- Micro Mobility Systems Italy
- Xiaomi Italy
- Horwin Italy
- Evercross
- E-TWOW Italy
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Italy Electric Scooter Market News
· 2025: Nilox (Esprinet Group) introduced the V1, V2, and V3 electric scooters in Italy, designed to align with the country’s revised highway code regulations. These models feature off-road 10″ tires, integrated turn indicators, and optional suspension systems (in V2/V3), offering 30–40 km of range for urban and suburban use. The launch reinforces Nilox’s commitment to accessible and regulation-ready e-mobility, supporting safer and more sustainable transportation solutions for Italian riders.
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